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Hello! I’m Julie an intern at Lady Luck Rules OK. My time here is sadly almost over but preparing for the launch of the Summer Fete collection and the photo shoot has been such fun! The collection itself is based on the traditional British village fete so had to capture all the nostalgia of warm summer days playing the tombola, skipping under the bunting and eating melting ice creams! Leading up to the shoot everyone at Lady Luck were busy bees organising the super important finer details of the shoot. From tonnes of research, hair and make up concepts, sourcing clothing and a fab trip to my beloved Beyond Retro (I couldn’t believe Abi my fellow intern had never been!) Props were also key to our fete extravaganza shoot including a lovingly handmade hoopla ring and sourcing a plastic goldfish which would you believe was tricky to track down!
Bright and early on the day of the shoot I hotfooted it to the local party shop in search of helium balloons for the shoot. I could imagine skipping down to Superette with my bright balloons and my summery dress. The wind somehow ruined my vision as I was forced to board the bus with my balloons in a bin bag but I made it despite the wind with no popping! On arrival Superette's photo shoot was kitted out with bundles of hair and make up goodies from the lovely Tomoko our hair and make up artist and Alice our model for the day. Tomoko made felt flowers, which were the perfect final touch for Alice’s maypole inspired locks.
With everyone raring to go Alice jumped in front of the camera for our first shot featuring the personalised neon pink balloon initial necklace. This girl was such a pro, it wasn’t hard getting the all-important shot! This had to be my top pick of the day with all the hard work which came together and Alice looking so summery in her denim jumpsuit. With a quick outfit change the next shot featured the retro liquorice hoopla bangles designed by Kandy Diamond for Lady Luck Rules Ok. Our prize winning goldfish cutie at first refused to float and Sam stuffed our little goldie with nails with no luck but settled on suspending him from sellotape in his kitschy sandwich bag and he was ready to go!
After a lunch of bagels we got to chat to Alice and question her for the cool new blog feature where we found out some really great facts about her including her love for Hungry Hungry Hippos! With a quick make up change shot three was ready and the personalised rosette necklace looked super as Alice beamed with pride after winning the fete Hoopla. At this point the giggle of the day was Lady Lucks very own photographer Miss Laura Hernando telling us all she is a blue belt in Karate – watch out guys if you meet her on the street!
With the day running smoothly our next shot focused on my favourite piece in the collection – the Glass of Pop. We all smiled and "aawwwed" as Alice savoured every last drop of her Twister. Lastly, we shot the new Summer Tote featuring the bunting design that we have all been excited about as huge bunting fans! After our fete festivities and hard work we were all worn out! By the end of the day I couldn’t help but smile and reminisce about fun times at my local fete. I hope you love the Village Fete collection as much as I do and check back soon to read our new feature with a behind the scenes interview with Alice Matilda!
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wow! this collection is ace and my fave piece is the glass of pop. I missed your journal - keep it up!
YAAY! New goodies AND a journal update. I feel so spoilt! Can't wait to hear more from you guys! xxx
