Have you checked out our awesome alice bands with jumbo bows??? They're hot!!! Claire Bewers (a LLROK indie intern) scooted off to Old Street last week to interview their cool creator...

The latest contributor to the Lady Luck Rules OK! website is Jennie Kwan, otherwise known as Made in Shoreditch Somewhere. She has created a super cute range of Alice bands in exclusive fabrics especially for Lady Luck! Originally from Brooklyn, Jennie was sucked in by the bright lights of London at the age of twenty where she continued her passion for designing and creating at the London College of Fashion. Influenced by the punk rock scene we think you will love her hand made designs as much as we do. Over lunch I was lucky enough to ask Jennie a few questions and get to know our latest designer a little better…

You have been interested in fashion since you were fourteen, was there one designer that really ignited your love?
Alexander McQueen and Vivienne Westwood, I’m into designers whose clothes aren’t generic and just a bit different.

You moved to London from New York at the age of twenty, what is it about London life that inspires you to create?
I was really bored I think by the time I was twenty I had exhausted the city, I felt like I had seen everything…I just wanted a change and moving here was one of the best things I have ever done. The way people dress around here [Hoxton and Shoreditch] is different. In the evening when everyone comes out in their little new rave clothes. I’m also into music; books and magazines, there are so many more way to be inspired than by television.

We at Lady Luck are just lovin’ hearts this season and you kindly sourced some amazing material to make our Alice bands from. Have you got any handy tips you can reveal on where to source fabrics and trimmings?
Did you see it [the heart fabric] It’s so cute isn’t it, Oh my God I searched everywhere for it. EBay is really good, but keep rewording your searches, don’t always type in the obvious, be more descriptive. It took me many goes to find the heart fabric, but when I found it, it was amazing, exactly what I had in mind.

What’s the most rockin’ music you to work to?
Wow that’s my favourite question, I’m a really big fan of music. But right now I’m listening to The Horrors and Enter Shikari they’re quite rockin’. I recommend you go to their myspace [Enter Shikari] and check them out.

If you were going to take Lady Luck out and show her a good time in London where would you take her and why?
I would take her to The Old Blue Last, which is owned by Vice Magazine. You either love it or hate it; it’s soooo crazy in there. But I think if you’re going to wear my headbands that would be the place to go. The drinks are cheap, the boys are gorgeous, and the girls are trendy.

And New York? Just in case any of our customers are jetting off there anytime soon?
Have you been to Williamsburg that’s where all the emo kids are? It’s very similar to Shoreditch; if you know what Shoreditch is all about or live in Shoreditch then you would feel comfortable there.

Is there a particular type of person that you would love to see wearing your Alice bands?
Amy Winehouse with her big bouffant would look so cute in one, and Kelly Osbourne, maybe Gwen Stefani or her back up dancers. But definitely girls who have their own quirky style.

After a few more minutes of chitchat about life in lovely East London it is time for Jennie to hurry back to her day job, I slip in one final question as we are leaving…
“What is your hottest style tip for the lovely Lady Luck Rules OK! Website customers?”
“Metallic leggings” she reply’s. Perhaps the less brave amongst us will just stick to wearing your amazing Alice bands Jennie.

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